I really thought that I would finish my final draft last week. However, I bogged down on a chapter. I did not like the way it was structured. I was having a hard time seeing it written differently.
So, I shifted gears and worked on homesteading some social media sites with the name of my soon to be published website. That took me a little longer than I expected. But, I have a Facebook, Twitter, Linkedin, Google+, and a Pinterest site now homesteaded.
What I mean by homestead is that I have signed up for the accounts with the name that I want to use. It is the same name for all sites and my website. Personal Branding.
I still need to take some time to set them up and begin networking. In fact, tomorrow I am spending some time in the afternoon with a photographer friend for a head shot photo shoot. The idea is to use not only the same name for all the sites, but also the same personal photo.
What is the reason for that you ask? By using the same name and photo, over time, people will recognize that it is me. Again, Personal Branding.
This morning, I returned to working on my final draft. Spending a couple of days working on something else helped unlock some ideas on how to restructure my chapter. So, I hope to finish the final draft sometime this week. Then, I will give the manuscript to my wife to read.
I am getting closer!
Personal branding is really important; I know that from my marketing knowledge. But if you have more than one target readership, it makes it more difficult.
I appreciate your comment. And, I agree. As I develop my online personal brand, I am deciding on who I want my audience to be. I am also distilling my message so that it is not too broad. Thanks for reading.